LinkedIn is the world’s largest, most dynamic professional database and a LinkedIn presence and strategy is, therefore, a must-have for all businesses focused on improving sales, marketing, recruitment or investor relations.
LinkedIn boasts a community of over 400 million business professionals with 2 new members added every second; what does this mean for you? It means that LinkedIn is the portal through which you can reach key decision makers with buying authority. LinkedIn is absolutely the best place to get in front of your prospects, establish yourself as the expert in your space, generate more leads and increase revenue.
You tell us who your target market is, we’ll go out and get them for you. Bottom line…If your target market is on Linkedin…we’ll get you speaking with them.
This is like having a team of salespeople knock on 50 doors every
single day. Linkedin is designed specifically for Business Professionals to connect and engage with other Business Professionals…If you’re not connecting, messaging and engaging every day with potential prospects, you’re missing out.
We’ll take the hassle out of it and do all the hard work for you. We’ll make the connections, send the messages and start the conversations with decision makers…all you have to do is take over once they’re interested.
Here’s Exactly What Our Service Provides
#1 Profile Overhaul
Your Linkedin profile serves as a website a landing page a sales letter and a first impression…it needs to be great!
We’ll write/rewrite your profile to serve all of those purposes. We’ll clearly state the problem you solve, who you solve it for and what to do next. This is key to getting the conversation started. Prospects need to know immediately you can help them.
#2 Build A Target Audience
Linkedin offers some very advanced and in-depth targeting options. Tell us who your ideal prospect is, their position, company size, location, industry etc and we will build a targeted list that matches your criteria.
People often ask us what constitutes a “Qualified” lead. The answer is somebody who matches the criteria you have provided and who needs and can afford the solutions you provide. We will build your perfect audience.
#3 Connect With Target Audience
We will reach out to 50 of your ideal prospects every day and connect with them on your behalf. If they accept the connection request we will then send them a short message asking if they are potentially interested in your services.
If the prospect replies with interest then it’s over to you to carry on the conversation
We will leverage LinkedIn to bring you targeted, convertible leads and build lasting relationships that will fill your long-term sales pipeline. The success of your LinkedIn strategy is dependent on a number of factors including your reputation and positioning in the market, the products, and services you sell, how you compare against your competition, and the aggressiveness with which we execute your LinkedIn strategy.
Although we cannot predict exact results, our clients typically see a 60-70% rate of converting prospects into new LinkedIn connections and a 25%-35% response rate of prospects that will respond to your call-to-action.
Make the most on your Facebook presence
With our systematic and programmatic approach generate relevant leads for your business
Build Your Target Audience
Before we get started, we need to understand the target audience, what they might be interested in and how they might respond to certain angles and approaches.
Facebook offers some of the most advanced and in-depth targeting options. We laser focus our targeting to put your ads in front of those interested in your product or service in your local area.
Facebook Ad Development
Once we have the right target audience, we’ll craft an irresistible Facebook ad offer that connects with your ideal prospect and interrupts their thinking pattern so they immediately stop scrolling and take action on your offer.
It’s vital that you are happy with the language we’re using, the ad copy and the images we’re using. Sometimes odd combinations and weird, out of the box ideas are the most effective but we’ll never run anything against your wishes.
Landing Page & Sales Funnel
We’ll develop your automated customer acquisition system with a landing page and sales funnel.
Often times, we will not require a landing page depending on the promotion. Once we find our winning ads, we can scale the winning ads to get maximum ROI.
Follow Up And Nurture
The money is in the follow-up!
When a prospect opts into our sales funnel, we’re able to add their email to an email auto-responder and follow up indefinitely.
This not only increases immediate response rates but also builds a long-term asset for your business.
Search Engine Optimization
Exceptions apart, search engines are the major source of traffic for websites. If you are not leveraging SEO for business growth then you are losing a significant number of potential customers to your competitors. If you have a poor search presence, it’s time to get an SEO campaign kick-started right away! But, if you or your SEO agency is still sticking with old-school SEO – It’s high time you changed your approach before it gets too late.
Modern day search engines and the search landscape as a whole has undergone tremendous change in the last few years. It takes a holistic approach to SEO based on strategic thinking and tactical efforts to yield results – if done right, your SEO process will yield perpetual results and will help your business to scale up cost-effectively.
Don’t fall for advertisement gimmicks like ‘guaranteed page one rankings’ or ‘1000 links for $ 10’ – trust us, it doesn’t work like this anymore. Even if it works in some cases, it works in the short run but results in a disaster, in the long run, causing more pain than gain.
What we guarantee you is a strong and optimized search presence across search landscape (platforms wherever search happens and wherever your target audience is active including Google, Yahoo, Bing, app stores etc.) over time. Once a significant search presence is established, we continue to scale up your search presence further steadily and continuously in order to improve results in a phased manner.
We say this with confidence that we have some of the best digital marketing/SEO professionals on our team. Their hands-on experience, in-depth knowledge, and expertise are simply unmatched. Navigant is one of the best offshore SEO companies based in India
Social Media Optimization
Utilizing the momentum of Social Media Optimization is now an important part of any marketing or advertising campaign. At this point in time, almost 93 percent of marketing experts utilize social media optimization, networking for commercial purposes and SEO experts utilize social media sites like Twitter, Google Plus and Facebook as their preferred drivers for their advertising techniques.
Another essential factor to be considered is that now, a big part of social media optimization users are in their 40s and this part is increasing, meaning they are decision makers and perhaps have financial independence, awareness, life skills experience and are media savvy. Having determined such a target audience profile or no matter what target your company needs to attract, the significance of reaching out to this part is what SMO services have on their plate.
Driving traffic towards your site, converting the clicks into revenue and sales is the objective of any social media optimization and advertising. Unless you are a professional in this area, this is a task that is best left to experts.
Using a high quality social media optimization service makes sure that your advertising techniques reach the best and appropriate target, keep the site visible, relevant and popular on social networking websites and build and consolidate the brand value. They provide your site with exposure to improve product awareness, make sure that it is visited often for interesting as well as informative content, build brand loyalty and improve sales as well as revenue.
SMO services normally provide packages to suit businesses and finances or they might also provide personalized solutions. Standard packages take account of specific number of videos, social bookmarks, PowerPoint presentations, updates on the main social media networks, improving likes, fans and followers, regular updates, analytics as well as 24 hours and 7 days a week support and reports.
While choosing a good social media optimization service, make sure that it shares its technique with you, provides daily reports as well as analytics, involves your own advertising team, adjusts the techniques when needed and creates relevant plans as well as meets your deadlines and budget.
Based on the needs of the company, brand values, customer profile as well as budget, you can choose the best SMO service.